...well... if you can find it that is!
Located on the vast deserts of Texas, lies the world's loneliest prada store. This maybe a promotional stunt by the 2 Berlin artists but its doing its job as a clever piece of artwork of the 21st century.
from the artists…
‘..the combination of a vast, open desert landscape in an un-populated area and a luxury goods store is completely unthinkable. nature suits fashion as a visual backdrop, as one often sees in advertisement. the minimal, corporate prada design and the desolate surrounding ranch land make a great impression together, but simultaneously the two forces also render each other useless.’
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